A Few Must-Have Online Marketing and SEO New Year’s Resolutions for 2015
Every company is going to have their own set of New Year’s resolutions, but there are a few fundamental ideas that keep coming back year after year. When it comes to SEO and online marketing, consider some of the following ideas to add to your 2015...
Mobile 2015 Game Plan: SEO Tips and Strategies
Mobile is going to be one of the most important things your company will need to master in 2015, so now is the time to start putting a game-plan together of things you’re going to improve, what you’re going to add to your mobile presence, and how...
Different Google Resources and Tools and How to Use Them to Your Advantage
Google has an excellent department devoted to offering content to help just about any Google issue or question you may have. Not only that, but it’s important to be able to know where to go for the latest SEO news so that you can keep up and react ...
What’s the Point of SEO if You Have No Competition?
It’s a great question. The first thing most people would say to this question is, in so many words, “of course you have competition. There are billions of webpages online and the chances that your company is a Googlewhack are slim to none.” Ine...
Examining Infinite Scrolling and The SEO Implications
Infinite scrolling is a feature that more and more businesses are starting to adopt, but as easy as it may be to implement, SEO shouldn’t be pushed to the wayside. If you’re trying to get creative this New Year and try new things, infinite scroll...
Using EBooks to Help Improve Your SEO
Creating an EBook is a great way to get creative with your content and offer your readers something a little bit more detailed than a blog post. Although oftentimes EBooks are given away for free, the benefits far outweigh the downsides. They are a g...
7 Superb SEO Slideshare Presentations We Saw in 2014
Checking out some of the Slideshare presentations that were uploaded this year is a great way to learn what other companies find important as well as take a look back at some of the lessons and changes that occurred in 2014. According to Slideshare, ...
Everything You Need to Know about Customer Reviews and Your SEO Strategy
By now it seems obvious why customer reviews are so important—people trust other people. Google now highlights customer reviews on SERPs so that even before clicking a website, users know what others have said about a certain company. Not only are ...
Make an Editorial Calendar Your SEO New Year’s Resolution
The biggest reason that many companies do not use an editorial calendar is because they already have a system in place that works. If you have in-house writers and editors, generally a schedule naturally forms and helps to keep your content top notch...
Teaching Yourself SEO and Resources Not to Miss
Understanding SEO is crucial. In the past you may have been able to get by with publishing great content and images and then seeing what happens, but now that more and more people understand SEO, there is strategy involved. You not only need to know ...