Sponsored Content vs. Partner Links and What You Should Know about Your SEO
Understanding the different types of links you can earn through partnerships around the web is incredibly important when it comes to SEO. You’re most likely already working to build internal and external links (all the while making sure they’re r...
6 Joomla Plugins to Help Optimize Your Joomla Website in 2016
Sometimes it’s easy to forget, but WordPress isn’t the best choice of CMS system for every business. The three most popular choices include WordPress of course, then Joomla next, and finally Drupal. If you need something a little bit more advance...
Quick Tips to Creating an E-book That Improves Your Brand
Marketing on the web has becoming increasingly complicated. With a new social networking sites popping up just about every day, and the old networking sites continually making changes, it is a wonder the marketing departments of today have any time a...
A Quick Review of the Black Hat Tactics of 2015
Black hat tactics refer to SEO methods and approaches that are tricky and not appreciated (or accepted) by Google. Companies try and use black hat tactics in order to get higher rankings faster without having to put in the work or wait to see results...
How to Optimize Your Google My Business Account in 2016
Google+ has been through a lot of changes this year and speculations have definitely been circulating—Google may be veering away from Google+, Google+ content is no longer a part of SERPs, Google+ is deleting features without adding new ones, etc. ...
5 Infographic Characteristics You Won’t Want to Miss
In many cases, this “simpler the better” mentality transfers over nicely into the world of marketing—too many pop-ups are annoying; flashing messages look like spam; ultra-creative content can be confusing, etc. Overall, busy-ness can be a real...
Top 5 Ways to Use SEO to Generate Positive Exposure on Yelp
Yelp is just one of several online directories that help consumers make buying decisions. While Yelp may have been focused on the restaurant industry at first and as the business grew, it is now one of the top search engines for businesses who have a...
5 SEO Tactics and Tips to Marketing Your Company the Thanksgiving Way
When you think about it, Americans love their holidays: The Super Bowl (and every other championship game for every other sport); 4th of July; Labor Day; the big ones such as Christmas, Easter, and Thanksgiving; Birthday (which of course you must hav...
How to Take Advantage of Social Mention’s Your Brand Earns in 2016
Helping out your social media communities is the easy part. If you’re going to promote someone’s content, let him/her know by tagging him/her in your Twitter, Facebook, or Google+ message. After all, you want others to know that you are promoting...
Quick and Obvious Fixes to Improve Your Business Blog’s Success
Managing a blog on your business website is a great way to help improve your marketing efforts (and if you don’t believe me, check out this article from several months ago). This is a space for your employees to really show clients and customers wh...