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How to Integrate Your Google Webmaster Tools and Google Analytics Account
04/27/2015 |
Knowing what data matters and figuring out strategies to obtain and analyze that data is a long process, but there are a few basic things that can help you stay organized. Every company has their own way of working with data, but the sooner you can p...
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SEO for Bloggers: Is Creating an Optimized Blog for Profit a Good Idea?
04/23/2015 |
It may sound like a stupid question, but anyone who runs a profitable blog will tell you it’s worth a moment of consideration. Many writers already manage a personal blog because blogging is, for lack of a better word, fun. You can blog at home, on...
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How to Create a Strategy Where User Experience and SEO Work Together for Success
04/22/2015 |
Sometimes SEO and user experience (UX) can seem conflicting to Webmasters. We know that users are supposed to come first and SEO is supposed to come second, but this can be difficult at times when you need quick rankings in order to get traffic. Idea...
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6 Tools to Use to See if Your Website is Mobile Friendly
04/20/2015 |
So you may have missed the boat on the mobile update, but that doesn’t mean that you can just take your time with your mobile strategy. Although your competition may outrank you for the next several months, it’s still important to make sure your ...
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How to Improve Your Quality Score and Why It Matters to Your Bottom Line
04/16/2015 |
Most companies know by now that quality score is a very important factor that affects the performance of your search advertising. It’s the rank in which your business is rated in terms of relevance and usefulness for someone searching the web for y...
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Top Ways to Bring SEO Back to Older Webpages on Any Website
04/15/2015 |
This has been the topic of discussion since websites started realizing the value of quality content, and each year there are new and different ways that you can revamp old content. This does not refer only to blog articles or guides published on your...
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How Your Sales Team Can Help Bring Your SEO Efforts to the Next Level
04/14/2015 |
More and more companies are beginning to see the value of educating other departments about SEO. In many cases, everyone in your company can help improve your SEO initiatives in one way or another; the sales team being one of the most prominent. At f...
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Creating User Personas to Help You Improve Your SEO
04/13/2015 |
When it comes to creating personas, most people automatically think “buyer personas” as use this tactic as a way to improve products and paid search. The truth is, however, that creating personas can also be used at a level that comes for a user ...
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How to Find Success With Directories in 2015 (and Keep Your SEO Intact)
04/08/2015 |
Gone are the days where people would run to the nearest closet or desk to grab the Yellow Pages to look up the phone number of a company or a particular service. You need to look up the dry cleaners or order a pizza? Google it on your smartphone, hit...
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How to Create a Successful Influencer Marketing Plan in 2015
04/07/2015 |
In 2015 SEO is all about making connections and forming meaningful relationships in your industry. This can help you earn natural links from popular websites, social shares from prominent people in the eyes of your target audience, and most of all, h...