The Basics: SEO Tips and Tricks for Optimizing Foreign Search Engines
Working with foreign search engines isn’t for everyone, but many companies in the U.S. find that they could have a large following in other parts of the world if they just made their website more visible. If your company offers content that educate...
Link Building Should Also Be About Generating Traffic
The first thing to get out of the way is that you are not supposed to “build links” for SEO. Google has been getting very strict about companies that try and build links for SEO purposes only, so you have to make sure that if you are building lin...
Top Ways Company Websites are Over Optimizing SEO Efforts
The tricky think about website optimization is that you can easily over optimize your website without realizing it. SEO is a top priority for companies looking to find success online, and there are no doubt quite a few things to keep in mind if you w...
Playing Devil’s Advocate: When Should SEO Come Before Your Readers?
The discussion between SEO and user experience has been a hot one for quite some time. Small businesses are always trying to find that balance between pleasing the search engine bots so that readers will find the content while simultaneously pleasing...
A Beginners Guide to Website Navigation for Your SEO
It sounds like a broad term, but there are actually quite a few layers that go into website navigation when talking about SEO. Making sure that a user can navigate around your website easily is a huge ranking factor because it has everything to do wi...
How Keyword Research Will Change in 2015
Throughout 2014 we saw Google move to a more semantic approach for search. The Google Hummingbird update helped push marketers toward the direction of focusing on long-tail queries. The idea is that people search by asking questions or as if they wer...
How to Hire Remote to Help the SEO of Your Blog
Many have caught onto the fact that blogging is a great way to make a living. You can work from virtually anywhere, you are your own boss so you make the rules, and you get to do what you love. For this reason, many try to break into the blogging wor...
How to Use URL Destination Goals for Better SEO Results
Sometimes breaking down some of the Google Analytics features is the best way to really understand how they all work and what you can do to improve your SEO. URL Destination Goals is one feature that isn’t widely discussed, but can help you make bi...
Tips to Preparing for Your Next SEO Conference
When it comes to the SEO industry, it’s a little bit harder to attend a University and get a formal degree in the field. This can sometimes throw off new business owners, and unfortunately this can often lead to the assumption that learning on your...
For Beginners: Why all Ecommerce Websites Need a Blog
By now you are probably aware that many businesses have a blog incorporated into their website, but it may come as a surprise that the majority of ecommerce sites haven’t found the value for their type of business just yet. Part of the problem is t...